Executive Summary

Executive Summary

Cyber Security: Every Decision Matters

Data1Qbit transforms the way companies make decisions about cyber security. We collect data 24/7 on everything that matters about ALL cyber security products and ALL companies—globally—from product specs to market sentiment. We are the big data repository for cyber security company and product data.

For the first time, companies, governments, and others are on a level playing field with vendors and are able to comparison shop their security products via our vendor assessment software application (VAaaS). In addition, we sell a wide-range of industry-specific reports and data streams to many target markets, such as cyber insurance underwriters, think tanks, and law enforcement agencies.

Data1Qbit is a “platform company” that enables investors and partners to leverage off our cyber security data monopoly to capitalize upon the exploding cyber security market.  

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The Business Problem.  Capitalism and all of its human interactivity tools are built upon an Internet infrastructure that, unfortunately, was never designed with security in mind. As a consequence, we find ourselves vulnerable. This vulnerability is the business problem (and national security issue) we all face in the 21st century and frankly, it may be the ultimate business problem for the following reasons:

  • If it is not solved, it threatens the very systems that humanity depends upon for survival.
  • The problem is exacerbated by its sheer enormity and the shortage of business and IT personnel trained to cope with it.
  • As a group, we are only beginning to grasp the severity of the threat and determine ways to mitigate it.
  • Both homegrown and foreign opportunistic criminals and autocratic and criminal foreign governments are actively attacking our IT infrastructure and stealing our intellectual property as you read these words.

Our Solution.  Data1Qbit is a mission-driven IT system engineered to methodically and continuously collect ALL data possible related to ALL cyber security companies and ALL cyber security products. This comprehensive data collection process is always in a state of increased automation. As the data is collected, it is organized, analyzed, and mined for meaning and usefulness. Then it is packaged and sold via many different (and independent) products and offerings, including VAaaS (vendor assessment as a service), newsletters, reports, subscriptions, raw data sales, and targeted industry-specific products.

Please read the Technology Plan for more info.

The Market.  Global cyber security expenditures during 2014 were about $95B in an environment of denial, confusion, lack of leadership, and no demonstrable ROI. Compare that to the $150B global market for cloud services where the ROI is clear.

Our unfortunate cyber security environment is in the process of fast change due to imminent government, insurance, legal, and enterprise-level industry demands - and necessity. The news is absolutely rife with confirmation of this reality. The cyber security product market is poised to explode. It can do nothing else.

Businesses of all sizes will be forced to better protect their intellectual property and other IT assets. Data1Qbit's data and associated products will be uniquely positioned to help business, IT, and government leaders at all levels make better cyber security decisions.

Our markets include:

  • Business and IT professionals involved in making cyber security decisions and product purchases
  • Consultants advising decision-makers or buyers of IT security products
  • Investors and financiers of IT security companies
  • Analysts serving investors and stakeholders in IT security companies
  • Friendly governments and security agencies
  • Government, military, cyber security and law enforcement agencies, and IT procurement specialists
  • Think tanks
  • Cyber security product vendors
  • Cyber security insurance underwriters and product developers at insurance companies, large enterprises, and municipalities
  • Risk managers, auditors and analysts

Please read Markets & Competition and Sales & Marketing for more info.

Our Business Model & Value Proposition.  We will sell numerous cyber security data products in the form of targeted industry reports, as well as in-depth analyses of individual cyber security companies and products. Through subscriptions to our flagship VAaaS (vendor assessment) software, we will make available for the first time a comprehensive platform that will allow business and IT professionals to make better, more informed decision about their security. VAaaS will allow our customers to comparison shop in a fraction of the time and with far fewer resources than are required now.

Indeed, how could a business or IT professional justify NOT using the VAaaS product to make critical cyber security product decisions?

Please read The Company and Sales & Marketing for more info.

Competition.  A thorough competition analysis has been performed. At this time, there is no other company collecting comprehensive cyber security company and product data 24/7. Collecting data in this manner and at this scale requires a sophisticated, carefully engineered application of technologies and resources targeted at this specific industry. It is a solution not yet developed or deployed by any competitors. There are competitors producing reports on cyber attacks, trends, and stats, and there are competitors presenting information about cyber security vendors, but these are largely vendor-driven, and the information they contain is incomplete and does not allow for easy comparison.

Please read Markets & Competition for more info.

Go-to-Market & Sales Strategy.  A thorough marketing, sales, and publicity strategy has been developed, and much foundational work for deploying this strategy has already been laid. After launch, approximately $500k per year is budgeted to reach our various target markets and drive sales via a multitude of channels. The foundation for the marketing and publicity messages that will drive this effort will transcend the obvious economic benefits and will drive home the national security and patriotic implications as well.

Please read Sales & Marketing for more info.

Financial Projections & Exit Strategy.  Data1Qbit is a high-margin, high-volume data business addressing the largest business problem facing capitalism today. The demand for cyber security data will be great and will drive fast growth and quick/high profitability once the system is launched and functional.  Data sales derived from 15+ different products are projected at $13M in 2017 and $36M in 2018 and $80M in 2019. Comprehensive, detailed financial projections have been built that demonstrate very feasible investor returns of 16-23X within 3-5 years of funding via the sale of the company to competitors or other big data users. We invite you to take a deep dive into our numbers and check out our assumptions and projections.

Please see Financial Data for more info.

The Team.  The team currently consists of an extraordinary (and growing) Board of Advisors, several of whom are actively engaged in supporting the effort and evaluating a deeper, longer-term commitment to the organization. Additionally, various other technical and business personnel who have been involved in building aspects of the system are positioned to formally join the team when the deal is funded. The identities of a few of these people must be protected because they are currently employed elsewhere, but this information can be made available to qualified investors.

The team is led by a successful, visionary businessman, IT entrepreneur and cyber security professional. He has been correctly described as "the right guy with the right deal at the right time."

Please see the Leadership Team and Staffing and Offshore Operations plan for more info.

The Opportunity.  The founder is preparing to seek a $11M pre-revenue, seed round of financing in exchange for 30% ownership of the company. If timing is everything, then the timing for this deal could not be better. The crisis is upon us and the time to act is now. Our vision is correct, our business plan is thorough, and if quickly funded, this business can be operational, generating revenues and establishing its data monopoly within a year.

Please see Financial Data for more info. 

NOTE TO POTENTIAL INVESTORS.  Data1Qbit is a "platform company." What that means to you is that an investment in this company positions you and your company at the epicenter of what will become a vital source of data that can be leveraged to invest in or otherwise interact profitably with the cyber security industry as it grows.

Additionally, once Data1Qbit launches and refines its IT infrastructure to successfully dominate the cyber security data space, the system has been engineered to be cloned and pivoted towards other technology industries and to do so in a way that further leverages and capitalizes upon the core cyber security data infrastructure. These unique and valuable capabilities are not currently factored into our valuation models. 

It is clear that Data1Qbit is more than an extraordinary business opportunity. It is also a national security imperative that should be implemented as quickly as possible.  The scope of the cyber security threat is such that it is unreasonable to expect the government to solve it. It will take all of us doing our part.

Here is your chance to make a difference.

Please contact Ray Hutchins for more information.

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